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PRIVACY POLICY
Disclosure Regarding Collection and Use of Personal Information.
Thank you for visiting backyardskateboards.com. This notice explains our online
information collection and use practices and the choices you can make
about the way we use and share such information. Please take the time
to read and understand this policy so that you can understand how we
use your personal information.
OUR ONLINE INFORMATION COLLECTION AND USE PRACTICES MAY DIFFER FROM OUR PRACTICES REGARDING INFORMATION OBTAINED OFF LINE.
REMEMBER IF YOU REGISTER WITH BACKYARDSKATEBOARDS.COM, PARTICIPATE IN A SURVEY,
PURCHASE SOMETHING THROUGH THE WEBSITE, REQUEST A CATALOG OR ENTER ANY
OF OUR CONTESTS OR PROMOTIONS, YOU AGREE TO THESE TERMS. AS WE UPDATE
AND EXPAND OUR SERVICES, THIS POLICY MIGHT CHANGE, SO CHECK IT OUT FROM
TIME TO TIME.
The Information We Collect.
At backyardskateboards.com you
order products, enter contests, participate in surveys, vote in polls,
subscribe to a service and or participate in a chat room.
The types of personally identifiable information (i.e. information that
can directly identify you or indicate where you might be contacted)
that may be collected at these pages includes: name, address, age, date
of birth, sex, grade level, e-mail address, telephone number, fax
number, credit card information, and information about your interests
in and use of various products, programs and services. You can view or
change your information at any time.
Sometimes you can submit information about other people. For example,
you might submit a person's name and e-mail address to send an
electronic greeting card and, if you order a gift online and want it
sent directly to a friend, you might submit the friend's name and
address. The types of personally identifiable information that may be
collected about other people at these pages may include: recipient's
name, address, age, date of birth, grade level, e-mail address, sex and
telephone number.
We also may collect certain non-personally identifiable
information (i.e. generic information that does not identify you
personally) when you visit any of our web pages such as the type of
browser you are using (e.g., Netscape, Internet Explorer), the type of
operating system you are using, (e.g., Windows '98 or Mac OS) and the
domain name of your Internet service provider (e.g., America Online or
Earthlink).
How We Use and Disclose the Information.
We will use the
personal information you provide online for the purpose(s) you have
submitted. Examples of us using your personal information for the
purpose(s) submitted include if you order a catalog, we will send to
you a catalog in the mail or, if you have won a contest, sending to you
an email notification that you have won. In addition, we may send to
you an e-mail offering products or services which we think you may be
interested in or to ask you to participate in a survey. For example, we
may send to you an e-mail regarding special merchandise offers and
announcements about products or services we offer. We may also contact
you offline. For example, when you provide your mailing address, we may
send to you in the mail special offers, promotions and catalogs, which
we think may be of interest to you. If you want us to stop using the
personal information you provided in these ways, contact us at info@backyardskateboards.com.
How We Share Your Personal Information.
We will not share the personal information you provide except (a) if it
is for the purpose(s) you provided it; (b) with your consent; (c) as
may be required by law or as we think necessary to protect our company
or others from injury (e.g. in response to a court order or subpoena,
in response to a law enforcement agency request or when we believe that
someone is causing (or about to cause) injury to or interference with
the rights or property of another); and/or (d) with other persons or
companies with whom we contract to carry out internal site operations
or our business activities (for example, sending out a product or a
promotional item that you have requested on the site).
Examples of us sharing your personal information for the
purposes submitted are if you request information regarding financial
aid, we may provide the information provided to a third party lender so
that they can send to you directly the information you requested or if
you enter a contest or sweepstakes sponsored by a third party, we may
forward your information to such third party.
We will seek to obtain your consent at the place where the information
is collected either by an "opt-in" or "opt-out" method, or by other
means (such as sending to you an e-mail).
Additionally, with your consent, we may share certain of the personal
information you provide online with companies not affiliated with us
(i.e. third party companies) who are interested in marketing their
products or services to you or in asking you questions, both online and
off line. Such companies may include consumer products, telecom,
financial, military, market research, entertainment, and educational
services companies and their third party service providers. If you want
us to stop sharing your personal information with these companies,
please email us at iinfo@backyardskateboards.com.
If you consent to receiving communications from non-affiliated
companies, you may need to communicate with them directly if you later
decide that you no longer wish to receive their communications or if
you wish to change any data you provided online. In this instance, any
changes or amendments to your personal information must be given
directly to each company who communicates with you as these changes,
amendments and/or deletions may not be exchanged between us and
non-affiliated companies.
If we do share personal information to a non-affiliated
company, to the extent practical, we require that they protect such
information in a manner that is consistent with this policy. We cannot,
however, guarantee how these non-affiliated companies will use your
personal information.
Use and Disclosure of Anonymous Information.
We sometimes use the non-personally identifiable information that we
collect to improve the design and content of our site and to enable us
to personalize your Internet experience. We also may use this
information in the aggregate to analyze how our site is used, as well
as to offer you products, programs or services. Sometimes we share
aggregate information with others, including affiliated companies and
non-affiliated companies.
Collection of Information by Others.
Our site may contain
links to other sites whose information practices may be different than
ours. You should check the other sites' privacy notices since we have
no control over information that is submitted to or collected by them.
We may offer e-mail services, contests, sweepstakes, or promotions that
are sponsored by or co-sponsored with non-affiliated companies. Based
on our agreement with them, these third parties may obtain personally
identifiable information that site visitors voluntarily submit to
participate in the contest, sweepstakes, or promotion. We have no
control over the use of this information by these companies.
Cookies.
To enhance your online experience with us, many
of our web pages use "cookies." Cookies are text files placed on your
hard disk by our web server to store your preferences. Cookies, by
themselves, do not tell us your e-mail address or other personally
identifiable information unless you choose to provide this information
to us. However, once you choose to provide the personally identifiable
information, this information may be linked to the data stored in the
cookie. Cookies cannot be used to run programs or deliver viruses to
your computer.
We use cookies as a convenience feature to save you time, to
understand how our site is used, and to improve the content and
offerings on our site. For example, we may use cookies to personalize
your experience at our web pages or recall your specific information on
subsequent visits (e.g. to recognize you by name when you return to our
site). We also may use cookies to offer you products, programs or
services. You can opt to have your browser reject cookies. If you do
that, you may need to re-register with us every time you visit our site
in order to participate in certain promotions and other stuff. You
should also know that companies that advertise on our web site (and
their agents) might use their own cookies. This policy does not cover
how these companies use their cookies.
Clickstream Data.
As you use the Internet, a trail of electronic information is left at
each web site you visit. This information, which is sometimes referred
to as "clickstream data," can be collected and stored by a web site's
server. Clickstream data can tell us the type of computer and browsing
software you use and the address of the web site from which you linked
to backyardskateboards.com. We may use clickstream data as a form of non-personally
identifiable information to anonymously determine how much time
visitors spend on each page of backyardskateboards.com, how visitors navigate
throughout the site and how we may tailor our web pages to better meet
the needs of visitors. This information will only be used to improve
our site. Any collection or use of clickstream data will be anonymous
and aggregate.
Supplementing Information.
From time to time we may supplement information you give us with
information from other sources, such as information validating your
address. Thus, information we obtain through backyardskateboards.com may be
intermingled with and used in conjunction with information obtained
through sources other than backyardskateboards.com, including both off line and online
sources.
Discussions and Community Tools.
We may, from time to
time, make chat rooms, forums, message boards, news groups and other
community tools available to you. Please remember that any information
that is disclosed in these areas becomes public information for other
users to view and for us to use. For example, from time to time, we may
use the content you write (including your name or screen name if you
post it) for promotional purposes, in e-mail newsletters or elsewhere,
and by using backyardskateboards.com and/or these chat rooms, forums, message boards,
news groups, and other community tools, you agree that we may do so.
You should exercise caution when deciding to disclose your personal
information in these areas, since anyone - not just us - may use
publicly posted information.
Our Commitment to Security.
We believe we have in place
the appropriate physical, electronic, and managerial procedures to
safeguard and help prevent unauthorized access, maintain data security
and correctly use the information we collect online as well as off line.
When your personal information is passed onto non-affiliated companies,
to the extent practical, we require that they also have in place the
appropriate safeguards. We cannot, however, guarantee that they do so.
International Users.
If you are visiting backyardskateboards.com from a
location outside of the United States, your connection will be through
and to servers located in the United States, your orders placed through backyardskateboards.com will be fully processed in and shipped from the United States
and all information you provide will be processed and securely
maintained in our web servers and internal systems located within the
United States. By using backyardskateboards.com, you authorize the export of personal
information to the USA and its storage and use as specified above when
you provide such information to us. This policy and our legal
obligations are subject to the laws of the State of New York and the
USA, regardless of the location of any user. Any claims or complaints
must be filed in the USA in the State of New York.
How You Can Access or Correct Your Personal Information.
For
instructions on how you can access the personally identifiable
information that we have collected about you online, or how to correct
any errors in such information, please go to Edit My Profile at backyardskateboards.com or send an e-mail us at info@backyardskateboards.com
To protect your privacy and security, we will take reasonable steps to
help verify your identity before granting access or making corrections.
About Children - Kids under 13
backyardskateboards.com is not directed to
children under the age of 13. Our website does not accept registration
by and we will not knowingly collect personally identifiable
information from anyone under 13. We have taken commercially reasonable
steps to restrict use of this site to those who are at least 13 years
old. We do not sell products for purchase by children and all
children's products we sell are for purchase by adults only, or with
adult permission.
Special Note for Parents.
If you have concerns about this
site or its services, wish to find out if your child is a member or has
registered for one our services, or wish to cancel your child's
membership, please contact us at info@backyardskateboards.com. If you believe that your child under 13 has gained access to our site without your permission, you may contact us atinfo@backyardskateboards.com
Transfer of Business Assets.
The personal information
you provide is considered a company asset and may be included among our
transferred assets and the assets of any or all of our subsidiaries or
affiliates if any of their assets is ever acquired by a third party.
Changes to this Policy.
If you choose to visit backyardskateboards.com, your visit and any dispute over privacy
is subject to this Notice and our Terms of Use, including limitations
on damages, arbitration of disputes, and application of the law of the
state of New York. If you have any concern about privacy at backyardskateboards.com,
please contact us at info@backyardskateboards.com with a thorough description, and we will try to resolve it.
Our business changes constantly, and our privacy policy and the Terms
of Use will change also. We may e-mail periodic reminders of our
notices and conditions, unless you have instructed us not to, but you
should check our Web site frequently to see recent changes. Unless
stated otherwise, our current Privacy Policy applies to all information
that we have about you.
This policy is effective as of November 11, 2008.
How to Contact Us.
The information you provide pursuant
to this privacy policy is jointly owned by Backyard Skateboards Inc.. If you have
any questions or concerns about this privacy policy you may e-mail admin@backyardskateboards.com or contact us as follows:
Backyard Skateboards Inc.
4 Huntington Road
Rocky Point, NY 11778
Attn: Privacy
Telephone: (631) 849.2715
Facsimile: (631) 849.2716
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